Looking for senior marketing support?
I’ve played a key role in helping ambitious brands like Ruggable and heycar grow from challenger status to category leaders, driving measurable impact through smart strategy and execution. Whether you're looking for short-term firepower to accelerate momentum or long-term leadership to shape sustainable growth, I bring a unique blend of commercial acumen, strategic insight, and creative energy to unlock your brand’s full potential.
About me
I’m a senior marketing director with 14+ years of experience helping brands punch above their weight – and stay there. From corporate and VC-backed scale-ups like heycar to household names like Amazon, I’ve built and led high-performing teams, taken businesses from underdog to category leader, and delivered award-winning, full-funnel campaigns that drive serious commercial impact.
My approach is part strategist, part operator – grounded in customer-centric data, fuelled by creativity, and always focused on the end game: growth. I thrive in fast-paced environments where ambition is high and impact matters.
Now, I’m open to interim or permanent roles where I can bring that energy to ambitious brands looking to scale smartly across Europe.
“Charlotte is a rare breed of marketeer, she understands the full spectrum of channels, their impact and their interdependence and can articulate a case for performance, brand and organic investment with equal levels of gusto and commercial rationale.
It's her commercial mindset that sets her apart from the mainstay of marketeers and makes her a great counsel and confidant to CEOs and MDs when discussing investment, organisational structure and how to make bold growth moves.”
Karen Hilton, Managing Director, British Airways Euroflyer and former heycar CEO